“Everything, everywhere, all at once” - the Oscar-winning film is the perfect starting point for Lukas Cottrell's presentation at the W&V Summit in Munich. Because brand managers today often feel the same way as the main character Evelyn Wang: they face the challenge of finding their way in a multiverse of limitless possibilities. Constantly having to jump between different worlds and still manage their brand authentically – whether on the spatial Internet, as a collaboration partner on gaming platforms or with virtualized product experiences. And, of course, there is also the physical world.
 

Lukas Cottrell, Managing Partner of the brand and design agency Peter Schmidt Group, will provide food for thought on how brands can master these challenges in his keynote speech "The new Multiverse of Branding" on March 20 from 10 a.m. at the “Macherei” in Munich. Tickets for the two-day conference and information on all topics and speakers can be found here: https://www.wuv-summit.de/tickets/.