Back in 1974, graphic designer Anton Stankowski created the Deutsche Bank logo – a symbol that, both then and now, encapsulates the company’s values: growth and stability. As timeless as the logo may be, the channels in which it appears are evolving rapidly: from digital to social media, from print and architecture to virtual spaces. Consequently, a large number of specialist agencies work with Deutsche Bank. As the lead agency for corporate design, we create brandings, develop guidelines and review drafts to ensure that the brand’s communication remains consistent across all platforms. We serve as the quality gate – not only for Deutsche Bank itself but also for its group brands, such as Postbank, Fyrst, BHW, and DSL Bank. Speaking of Postbank: our collaboration with this Deutsche Bank subsidiary marked the beginning of a successful client relationship in 1998.

We are both a partner and a service provider. Support agencies with guidance and by providing templates, making their work easier and more efficient. And we advise Deutsche Bank on global implementation. Our shared goal: to transform today’s brand icon into the driving force of tomorrow.